"Safety is at the heart of what we do."
National Express Corporation
National Express Corporation is a Warrenville-based transportation company that serves school districts throughout the United States and Canada. When they approached Sparkfactor with an opportunity to produce a follow-up to the successful Vision and Values piece we produced earlier in the year, we got on board.
Before the sun rises each day, and all those school buses pull out of their lots, the drivers of National Express need to be trained on driver safety. This includes a twice-daily process of checking the safety of each bus. The training video we produced takes drivers through each step in that process. We learned a few things along the way, too. We give you a closer look at the project goals and how we solved unique challenges to make the finished product informative and inspiring.