When Arizona-based company focusIT needed to redesign their website, they came to Sparkfactor. They also wanted a consistent look across many deliverables, which all hinged on the design of the new website.
Metropolitan Title Agency is a title insurance company located in Rockford, IL. The knowledgeable staff at MTA helps customers close on the properties they fell in love with.
Sparkfactor received a referral from Fidelity National Title Group that Metropolitan Title was interested in redesigning their website. MTA is underwritten by Fidelity National and Sparkfactor is the national preferred website vendor of Fidelity National, so the connection was natural.
Martha Weinfurter started NeuralBalance in 2008 to work with clients individually to achieve a balanced life using holistic tools. She has learned a variety of methods to help clients achieve a wholeness of being, including being trained in Brain Integration Technique and HeartMath. She also draws on her years of experience and background in nursing. The HeartMath Institute Research Center researches how the brain and the heart communicate and how that relates to the feeling states people can be in. Martha uses an individualized approach for every client, allowing each person to build emotional resilience in their own way.
Below are some questions that title companies should ask themselves:
- Do you have a website?
- Is your site mobile responsive?
- Can customers place an online title order?
- Can you update or add your own content to the site?
If your answer was ‘no’ to any or all of the above, it is definitely time for a new website—or create one for the first time.
Get a website
Having a website is crucial. Many customers and companies will not do business with an entity that doesn’t have a website. A website serves as the best resource for potential new clients and existing customers to search your location, contact information, and hours of operation. The first impression your website makes to a visitor has an impact on whether or not they trust their business to you or another company.
Codifyd came to Sparkfactor at the beginning of the year to redesign their website. They wanted a clean site that wouldn't overwhelm visitors. The site needed to appeal to both millennials and older generations and target Codifyd's two audiences: industrial distributors and manufacturers.
"How much does a website cost?" It's a question we answer all the time. There's no one way to respond to that question and a lot of factors contribute to cost and some of them may surprise you . . .
Starting each web design project with open communication is essential. An ongoing conversation between a client and their agency helps ensure fluid delivery of the final product—the functionality as well as the design. When your agency or developer asks questions up front, they're making sure your needs are met and not just going off their own assumptions. It starts with laying out the goals of the site, and some common technical questions we ask every time—everything else is built on these basics. With a clear understanding of the business strategy and core functionality, the question of cost can be narrowed down based on the demands of four factors: size, design, development, and the mobile approach. Here's what we consider for each.
The end of the year can be an important time for nonprofit organizations—ten percent of annual giving occurs on the last three days of the year. Many are wrapping up the fiscal year while many gift-givers are searching for ways to make a difference with their gifts. The invention of the Internet made it possible for those do-gooders to have the option to donate right at the tip of their fingertips. Now, with the growing popularity of mobile devices, including smartphones and tablets, being able to donate is even easier. Here is why your organization's site should have a secure, branded responsive donation page.
What is responsive web design?
Responsive web design is a way of designing a website so that it adapts—or responds—to any device: a huge desktop monitor, a laptop computer, a tablet, a smartphone, and everything in between. A web developer purposefully designs and writes the code for the website in a way that will give the user the best experience no matter what the screen size of the device being used. The goal of responsive website design is to provide a comprehensive experience for the user, while also eliminating the need for a mobile-only website and the worry that the site won't be user-friendly at non-traditional sizes.
It can be hard to determine when a website is due for a redesign. You've used it for years and it has served you well. But what seems to you as modern, welcoming, and helpful can seem to potential customers as outdated and hard to use. To determine if your title insurance website has gotten to that point, ask yourself these questions.
While the Google algorithm update released on April 21, 2015 isn't the end of the world, even though the nickname Mobileggedon suggests otherwise, it could do damage to how you rank on mobile Google searches. If you're not currently using any sort of mobile-friendly template, here are the options to consider.